A NEW ERA – and YOU can be PART of it.

Serviceplan, the “Independent Agency of the Year 2019” (LIA), one of the leading digital agencies in China, and is looking for colleagues to support them on the way to become China’s leading independent agency!

Serviceplan (www.serviceplan.com) and Aquarius Asia (www.aquarius-asia.com) and are now supporting their multi-national clients as a strong 360 degree integrated agency for Asia Pacific with two offices in China, Shanghai and Beijing office. 

For our international clients, including leading European Luxury Fashion and Car Brands, FMCG, International Service Providers, as well as high-end technical devices, we utilize the power of the integration of all communication and distribution channels, on- and offline, to leverage the market potential, and thus gain a real competitive advantage for our clients.

Serviceplan is looking for talented people to join our expanding team!

What we offer

• Serviceplan has the goal to become China’s independent agency No.1 – you can be part of it 
• We have 2 offices in China (Shanghai, Beijing) and 38 more offices in all major European cities, Russia, Middle East, India, Middle and South America 
• We are proud of our long-term relationships with some of Europe’s most trusted and recognizable brands
• The bulk of our work comes from major corporate clients, as well as luxury & fashion brands
• Our team consists of more than 100 highly skilled people from China, Germany, Hong Kong and the rest of the world.

Associate Account Director 客户副总监

Location: Hangzhou

Key Responsibilities
• Assists the team leader to manage the key accounts
• Provides logistic support to both the account and creative teams
• Ensures high quality and timely delivery of all projects
• Providing strategic directions in the development of total communication services
• Managing and optimizing resources to achieve revenue goals for the business
• Developing business partner relationships with key people in the designated client organizations
• Striving for the long lasting and sustainable success of our client
• Handles the financials from quotation to billing 

Requirements
• Above 4 years of advertising in 4A agency working experience and auto client experience
• Excellent communication and presentation skills.
• Be able to convince and influence others effectively;
• High energy level.
• Be able to manage multiple tasks and initiatives simultaneously;
• Fluent in written and spoken English and Mandarin Chines

(Freelancer) 
Account Manager客户经理/Senior Account Manager资深客户经理

Location: Hangzhou

Key Responsibilities 
• Ensure smooth implementation of all major deliverables within timeline and budget (i.e. strategic brief, function spec, tech spec, etc.) to ensure quality standards and client expectations are met.
确保在时间线和预算（即战略概要、功能规范、技术规范等）内顺利实施所有主要交付成果，以确保满足质量标准和客户期望
• Ensures that client issues are dealt with in an efficient manner, informing the Account Director of any problems that may arise. 
确保以有效的方式处理客户问题，将可能出现的任何问题通知客户总监
• Reports to the Account Director, providing regular input on all account activity, including status and call reports on a weekly basis.
向客户总监报告，定期提供所有客户活动的信息，包括每周的status和call reports
• Works closely with the project team in order to maintain a continuous knowledge of project status in order to identify potential issues and/or opportunities within or related to the project.
与项目团队密切合作，以保持对项目状态的持续了解，以确定项目内或与项目相关的潜在问题和/或机会
• Ensures that all processes and procedures are completed, quality standards are met, and that projects are profitable.
确保所有的过程和程序都已完成，质量标准得到满足，并且项目是有利可图的
• Aware and in pursuit of opportunities for account growth and new business, involving the Account Director
帮助客户总监了解并寻求客户增长和新业务机会
• Provides regular two-way communication between the client and team, to provide strong team representation and set proper client expectations. 
在客户和团队之间提供定期的双向沟通，以提供强大的团队代表性并设定适当的客户期望。
• Prepare regular correspondence, Contact Report, Status Report and Production Estimate.
准备定期通信，联系报告，过程报告和制作评估

Requirements
• University studies in marketing / innovation / languages or related discipline
大学本科学历，营销/创新/语言或相关专业
• Good command of spoken and written Mandarin Chinese and English
良好的中英文口语和书写能力
• Strong interpersonal and communications skills
良好的人际沟通能力
• Able to handle project independently and efficiently (event planning, budgeting)
能够独立高效地处理项目（活动计划、预算）
• Strong organizational & team management skills
较强的组织和团队管理能力

Account Executive客户执行/Senior Account Executive资深客户执行

Location: Shanghai

Key Responsibilities主要职责
• Support in project management: manage and implement project progress; draft timings, prepare decks
广告客户项目支持：管理和执行项目流程；计划排期，客户提案准备等。
• Account Management: Support to bridge client requests and internal deliverables; this includes answering clients’ request and assure a open and informative client communication and grow with the challenges to final be able to handle smaller projects by yourself
客户管理：作为客户需求与内部沟通的桥梁，包括回应客户的需求，确保与客户之间开放和有效的沟通，能从挑战中获得成长，直到能独立跟进小型广告客户项目。
• Internal Responsibilities: assist the account director in proper documentation and filing;
内部常规任务：协助客户总监进行相关文件整理

Requirements职位要求
• Creative mindset with eMarketing sense and “out of the box “ thinking
有创新思维的能力
• 1 years working experience or internship in advertising / digital media industry / social media related industry related field 
拥有至少1年在广告数字媒体或社交媒体相关领域实习或工作的经验
• True team player who value and believe in effectiveness and efficiency
能够独立完成任务，同时懂得团队合作，注重效率
• Good command of spoken and written Mandarin Chinese and English
中英文听说读写良好
• Speak up, problem solving and multi-tasking
敢说会做，有解决问题的能力
• Good interpersonal and communications skills
良好的人际沟通能力
• Proactive, independent, responsible and detail-oriented
工作主动，独立，有责任心，注重细节
• Work with a SMILE
总能带着微笑开展工作

Account Manager客户经理

Location: Shanghai

Key Responsibilities主要职责
Account management
-Ensure work are on brief, on strategy and meets client’s expectations.
-Managing timeline and resources effectively.
-Ensure work are being checked by Creative, Studio and client’s approval before sending out for production.
-Maintain, lead and conduct weekly WIP with client.
-All meetings must be followed up with contact report or re-cap email. Contact report and re-cap should be sent to client within 24 hours after the meeting. 
-Internal review is necessary before presentation to the client. 

Profit management
-Ensure all estimates are being approved by client before sending out for production.
-Ensure prompt payment by client.
-All out of scope should be charged to the client should there be any.
-Revenue and financial checklist must be updated regularly for reference.
-Ensure zero write off

Creative Director-Art Base(创意总监－美术方向) 

Location: Shanghai 

Key responsibilities:
• Report to Executive Creative Director, you will participate in creative development and become creative-lead over time.
• Lead and supervise the creative development for the offline and online projects for Serviceplan.
• Taking project lead and responsibility on art directional and design projects, leading the creative team on the projects and meet & guide the client from a creative side.
• Create and support the execution of campaign ideas and designs working closely with the copy based Creative Team , as well as the Strategy and Concept team.
• Maintain and enhance the quality of the overall art / design ideas.
• Lead, nurture & supervise the creative team, especially those under your responsibility.
• Show your creative ideas and make them win the pitch!
• Inspire our content & client service to execute and defend your ideas and Create & constantly encourage creative, inspirational team spirit. 

Requirements:
• Ddiploma holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
• Over 8-10 years’ experiences of working in digital and classical advertising agencies
• Digital minded, fully understand how to evolve an initial concept and able to execute it throughout all digital platforms (website, social media, etc.), as well as profound classical background
• Full of awesome ideas and being able to complete the work independently as well as with the team members
• Be skilled in designing software (Photoshop, Illustrator), basic understanding of certain development software (Flash, Dreamweaver) is a plus
• Well-developed communications skills, including ability to present independently creative concepts to the team and the client
• Good command of spoken and written Mandarin Chinese and English 

Group Head-Art 创意组长-美术

Location: Beijing

Key Responsibilities：
• Must be a skilled art based group head who is able to perform in a broad spectrum of advertising disciplines (print, TV, etc.).
必须是一名熟练的美术创意组长，能够在广泛的广告分类（印刷、电视等）中发挥本领。
• Must be able to conceptualize creative concept for all digital touch point and integrate it with better communication.
基于更好的沟通，必须能够概念化所有digital touch point的创意。
• Must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications.
必须能够将战略方向（如创意brief所述）转化为强大的广告传播
• Create concept for Web-based products, optimizing the use of screen design and user interface.
为线上产品提供概念，优化屏幕设计和用户界面的使用。
• Work as a team with Copy partner.
与文案伙伴一起工作
• Recommend measures to improve work process methods and quality of product.
提出改进工作流程方法和产品质量的措施
• Coordinate team and direct how final art is visually implemented.
协调团队并指导完稿的视觉实现
• Able to original ideas and integrate for ATL, activation and must have experience in film print and digital.
对线上广告有独到的创意，必须有电影印刷和数字经验。
• Actively participates and work together with Art Directors, Copywriters, Designers in the creation of visual solutions incorporating his concepts/ideas and the concepts/ideas of his/her team.
积极参与并与美术指导、文案、设计师合作，创造视觉解决方案，方案需包括他/她的概念/想法和他/她的团队的概念/想法。
• May include other duties as assigned. 
可能包括分配的其他职责

Requirements:
• 5 years plus of deep interactive development/production experience with proven expertise and a portfolio of outstanding work.
5年以上丰富的互动式开发/制作经验，拥有久经考验的专业知识和出色的工作作品
• Possess an understanding and appreciation for integrated marketing.
对整合营销有一定的理解和欣赏
• Ability to work under pressure and meet deadlines.
能够抗压工作并按时完成任务
• Strong presentation and negotiation skills.
较强的表达和谈判能力
• Proven track record of managing multiple Creative assignments;
管理多个创意任务的过硬经验
• Knowledge of Mac, Quark, Adobe, Illustrator, Photoshop, Flash and Dreamweaver, Front Page Director, JavaScript, Flash.
能够使用Mac, Quark, Adobe, Illustrator, Photoshop, Flash and Dreamweaver, Front Page Director, JavaScript, Flash.
• A command of Typography, Color, Composition and an understanding of how they need to work together in developing on-brand, on-target solutions. 
对印刷、色彩、构图的掌握，以及对如何在品牌和目标解决方案开发中合作的理解。

Associate Art Director 助理美术指导

Location: Beijing/Shanghai

Responsibilities：
• Supervises and monitors artists to ensure the quality and time lines of print layouts and online PP 
协助监督指导设计师，确保印刷版面和在线PP的质量和时间线
• Provides technical and creative support in generating layouts and finished ads 
为制作版面和成品广告提供技术和创意支持
• Reviews and assesses existing ads based on the principles of effective advertising suggests/implements improvements as needed; 
根据有效广告建议/实施原则对现有广告进行审查和评估并改进
• Provides training to artists on creating effective business ads: implements the principles of effective business advertising in all work generated by the artists
为设计师提供创作有效商业广告的培训：确保其广告贯彻有效商业原则
• Assists in management planning by providing reports on team member productivity, ad exceptions, deadline compliance, and hardware and software requirements
通过提供有关团队成员生产力、业务上其它要求、截止日期合规性以及硬件和软件要求的报告，协助管理规划项目
• Undertakes any special project or duty as signed by superiors 
其它上级交代的项目或职责

Requirements
• Bachelor of Fine Arts in Design preferred
设计美术学士优先
• 1 years 4A agency experience desired, with a thorough understanding of Art Direction/ Design.
1年4A机构工作经验，对美术指导/设计有深入了解
• Demonstrate conceptual and design skills.
展示概念和设计技能
• Present ideas effectively. Ability to talk about your work internally. And, just as important, the ability to listen and understand client feedback and feedback from internal critiques.
有效地提出想法。能够在内部谈论你的工作。同样重要的是，倾听和理解客户反馈和内部评论反馈的能力。
• A command of Typography, Color, Composition, Hierarchy.
排版、色彩、构图方面的能力
• Create and execute ideas in an efficient, organized way.
以高效、有组织的方式提出并执行想法。

Copywriter 文案

Location: Shanghai 

Key Responsibilities 主要职责：
• Serviceplan seeks a Copywriter to join our Shanghai team, reporting to Creative Director. Serviceplan is looking for someone who loves writing and is used to deliver effective and compelling copywriting as well as content editing for a broad spectrum of advertising & communication disciplines.
作为文案向创意总监汇报工作。热爱文字编辑工作，能熟练掌握各种广告写作原则，高效完成具有吸引力的文案写作以及内容编辑。

• You have be able to develop compelling content ideas and copy requirements for various communication channels and further ensure strategic execution with high standards while collaborating closely with the Creative as well as the Account Service Team. We need somebody who aims to help our clients to translate their individual strategic direction into powerful advertising communications.
能与创意部和客户部同事协作，产出满足多种沟通营销渠道和策略执行的，并且具有吸引力的创意概念和文案。致力于协助客户将策略方向落实为有效的广告营销。

Requirements职位要求：
• Degree holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
本科及以上，市场营销，沟通，广告，美术及相关专业优先
• Strong Chinese writing and editing skills across advertising disciplines, as well as good command of spoken and written Mandarin Chinese and English
具有较强的根据广告的要求进行中文文案撰写和编辑的能力，也具有中英文书面和口头沟通能力
• Over 1 years’ experience on copy writing and editing
• 1年以上文案写作工作经验
• Strong presentation skills and the ability to communicate effectively with the internal team as well as our partners and clients
具有较强的提案能力，以及与内部团队、合作工作和客户有效沟通的能力
• Proactive, independent, responsible, detail-oriented and able to work under pressure
积极、独立、有责任心，注重细节，能在有压力的环境下工作
• Passionate about the creative industry and fast pace environment
对创意领域和快速变化领域有工作热情
• Self-motivated and a good team player, able to work on multiple projects in tight deadlines, independently or under guidance of seniors. 
有自我激励和团队协作的能力，能在严格规定的时间内独立或在指导下完成多个项目
• Work with a SMILE
总能带着微笑开展工作

Associate Planning Director 策略副总监

Location: Beijing/Hangzhou

Summary:
• Manage a small team and eject the team with energy and inspirations.
管理一个小团队，激发团队的活力和灵感。
• Think and act managerially, put managerial issue and team efficiency into consideration.
思想和行动上有管理性，会思考管理问题和团队效率。

Key Responsibilities
• Independently and full responsible to manage and pitch clients, including combing and judging customer needs, independent analysis, judgment and integration of the required resources.
可独立全责经营、pitch客户，包括梳理并判断客户需求，独立分析、判断并统整所需的资源。 
• Have the related professional ability of brand strategy, including brand positioning, product positioning, communication strategy etc.
拥有品牌策略和相关专业能力，包括品牌定位、产品定位、传播策略等。  
• Have insight of the industry, the consumer and the media. Help the account and the creative team understand and use it.
对于行业、消费者及媒体拥有洞察能力，并能帮助account及创意团队理解且运用。
• Have rich pitch experience and skills to help the team to better convince and sell idea.
拥有丰富的提案经验与技巧，帮助团队更好的说服客户、贩售idea。
• Have the ability to organize team operations, integrate account and creative teams to better collaborate to achieve more efficient output. 
拥有组织团队运作的能力，整合account及创意团队更好的协作，获得更有效率的产出。 
• Help planning team to grow and lead team to make progress.
能够帮助planning团队成长，引领团队进步。

Requirements
Qualifications
• Proficiency in Microsoft Word, Excel, PowerPoint
熟练使用Microsoft Word、Excel、PowerPoint
• University degree and above. 
本科及以上学历
• Fluent Mandarin and English (Written and Spoken)
流利的中英文（书面和口头）
• Preferred Major: Marketing, Communication, Business Administration, Statistics & Psychology
专业优先：市场营销、传播、工商管理、统计与心理学
• Minimum 5 years working experience in marketing, communication or other strategy development related field.
至少5年市场营销、传播或其他战略发展相关领域的工作经验。
• Wide degree of creativity and latitude in marketing, branding and advertising is expected. 
在营销、品牌和广告方面具有广泛的创造力和自由度
• Strong planning skills (Account Planning + Creative Planning) with wide exposure and familiarities in variety of strategy/ concept development, practices, and procedures. 
具有较强的策略技能（客户计划+创意计划），熟悉各种战略/概念开发、实践和程序。
• Good understanding of technology and automobile industry.
对技术和汽车工业有很好的了解

Personalities
• Curious, passionate & resourceful
有好奇心、热情、足智多谋
• Self-motivated, have the strong urge to explore truth and push boundaries for the best solutions. 
自我激励，有强烈的探索真理的冲动，并为最佳解决方案设定界限。
• Team player and motivator, able to lead and leverage the strength of subsidiaries, guide and train their planning skills, and drive optimized team result. 
团队合作者和激励者，能够领导和利用子公司的力量，指导和培训他们的计划技能，推动优化的团队成果。
• Strategic and flexible, able to express different opinion and interact with client and colleagues diplomatically when necessary.
具有战略性和灵活性，能表达不同意见，必要时能与客户和同事进行外交交流。

Strategic Planner 策略策划
 
Location: Shanghai 

Key Responsibilities:
1.Handle projects independently with minimum guidance from superior. 
2.Digest client's brief, identify real issue, challenges, and the communication objective and goals.
3.Analyzing the economic, political, social and technical environment, pinpoint strength, weaknesses, forecast trends and identify opportunities.
4.Draft research proposals, conducting interviews, market research and opinion polling on consumer behavior and mindset.
5.Detect consumer insights, craft strategic concept/ideas based on Consumer Insights
6.Compile and run creative brief, brainstorm, project updates.
7.Give creative support and clarifications during the creative development. 

Requirements:
1.Proficiency in Microsoft Word, Excel, PowerPoint
2.University degree and above. 
3.Fluent Mandarin and English (Written and Spoken)
4.Preferred Major: Marketing, Communication, Business Administration, Statistics & Psychology
5.Minimum 3 years working experience in marketing, communication or other strategy development related field.
6.Wide exposure and good overall understanding of marketing, branding and advertising.
7.Grasped the fundamental planning skills, i.e. competitive analysis, benchmark study, identify client's real issue and challenges) 
8.Good understanding of technology and automobile industry. 

Account Executive Intern 客户执行实习生

Location: Beijing/Shanghai

Key Responsibilities主要职责
• Support in project management: manage and implement project progress; draft timings, prepare decks
广告客户项目支持：管理和执行项目流程；计划排期，客户提案准备等。
• Account Management: Support to bridge client requests and internal deliverables; this includes answering clients’ request and assure a open and informative client communication and grow with the challenges to final be able to handle smaller projects by yourself
客户管理：作为客户需求与内部沟通的桥梁，包括回应客户的需求，确保与客户之间开放和有效的沟通，能从挑战中获得成长，直到能独立跟进小型广告客户项目。
• Internal Responsibilities: assist the account director in proper documentation and filing;
内部常规任务：协助客户总监进行相关文件整理

Requirements职位要求
• Creative mindset with eMarketing sense and “out of the box “ thinking
有创新思维的能力
• University graduate in communication / languages / journalism or related discipline
本科在读大学生 （市场营销，语言类，媒体类专业优先）
• True team player who value and believe in effectiveness and efficiency
能够独立完成任务，同时懂得团队合作，注重效率
• Good command of spoken and written Mandarin Chinese and English
中英文听说读写良好
• Speak up, problem solving and multi-tasking
敢说会做，有解决问题的能力
• Good interpersonal and communications skills
良好的人际沟通能力
• Proactive, independent, responsible and detail-oriented
工作主动，独立，有责任心，注重细节
• Work with a SMILE
总能带着微笑开展工作

Copy Intern 文案实习生

Location: Beijing/Shanghai 

Key Responsibilities:
• Develop creative ideas and concepts and presenting them to colleagues.
开发创意理念和文案内容，并呈现给同事们
• Write clear, persuasive, original copy and proofread copy to check spelling and grammar.
撰写清晰，有说服力的原创文案，并进行拼写和语法方面的校对
• Keep up to date with popular culture and trends.
不断吸收流行的文化和潮流

Requirements:
• Degree holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
本科及以上，市场营销，沟通，广告，美术及相关专业优先
• Strong Chinese writing and editing skills across advertising disciplines, as well as good command of spoken and written Mandarin Chinese and English
具有较强的根据广告的要求进行中文文案撰写和编辑的能力，也具有中英文书面和口头沟通能力
• Strong presentation skills and the ability to communicate effectively with the internal team as well as our partners and clients
具有较强的提案能力，以及与内部团队、合作工作和客户有效沟通的能力
• Proactive, independent, responsible, detail-oriented and able to work under pressure
积极、独立、有责任心，注重细节，能在有压力的环境下工作
• Passionate about the creative industry and fast pace environment
对创意领域和快速变化领域有工作热情
• Self-motivated and a good team player, able to work on multiple projects in tight deadlines, independently or under guidance of seniors. 
有自我激励和团队协作的能力，能在严格规定的时间内独立或在指导下完成多个项目

Art Intern 美术实习生

Location: Beijing/Shanghai 

Key Responsibilities:
• Participate in creative development
参与创意开发
• Maintain and enhance the quality of the overall art / design ideas
维护和加强整体美术/设计理念的质量
• Provide excellent design artwork under guidance of senior
在直属领导的指导下提供优秀的设计作品

Requirements:
• Bachelor holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
本科及以上，市场营销，沟通，广告，美术及相关专业优先
• Capable of producing excellent artwork independently from draft mock-up to output-file.
能独立完成从草稿到出街稿件的优秀设计作品
• Proficient in designing software (Photoshop, Illustrator, InDesign, etc). 
精通设计软件（Photoshop, Illustrator, InDesign等）
• Good communications skills, including ability to share creative idea with others.
良好的沟通技巧，包括与其他人分享创意理念
• Good command of spoken and written Mandarin Chinese and English
良好的中英文口头与书面沟通能力
• Passionate about the creative industry and fast pace environment
对创意领域和快速变化领域有工作热情
• Self-motivated and a good team player, able to work on multiple projects in tight deadlines, independently or under guidance of seniors.
有自我激励和团队协作的能力，能在严格规定的时间内独立或在指导下完成多个项目
 

Sounds like you? We offer an attractive package, comprehensive training and excellent career development opportunity to the right candidate. 
Please send your full resume and expected salary to jobs_sh@serviceplan.com if you want to apply for position at Serviceplan Shanghai and to china-hr@serviceplan.com if you want to apply for position at Serviceplan Beijing and Hangzhou.